While taking stock of all the marketing tools at your disposal, you may have thought of the obvious: banners, posters, window decals, shelf signs, and other standard advertisement methods. However, have you ever imagined turning your business vehicles into branded billboards? No, we aren’t talking about custom paint jobs or decals here; we are talking about magnetic signs!
These are memorable, mess-free, and semi-permanent signs that, when designed right, even your employees or customers wouldn’t mind getting their hands on a few that they can use.
They Allow Personalization
Whether you are looking to generate brand awareness or drive more sales, personalization is the quickest way to success. Personalization allows businesses to forge a deep connection with the customer, resulting in greater brand loyalty and increased revenue. For customers, it’s a window to see the human side of a business that they buy from and work with.
Magnetic signs are excellent in this area, considering that you can customize every aspect of them. Whether you announce a limited-time sale or wish customers happy holidays, you will always find a magnetic sign that can serve the purpose. Plus, you can transform any regular sign into a magnetic counterpart regardless of its color, shape, or size!
The message or the design is printed onto a lightweight vinyl substrate, which is then reinforced with a magnetic backing. As such, you are essentially borrowing the immense versatility offered by vinyl and using it to make attractive and engaging magnetic signs. In some cases, you can also print individual vinyl letters & numbers and get them made as magnetic signs to change the message on your display.
They Offer Mobile Marketing
When one thinks of marketing through magnetic signs, the immediate option that comes to mind is fridge magnets. However, magnetic signs offer much more potential than that, as they allow marketing on the go. Think of using magnetic signs as car decals or removable signs that can be placed on any metal surface.
In other words, magnetic signs can go places where some traditional marketing materials, such as banners, fail to make it. Given the fact that magnet signs allow brands to harness seamless indoor and outdoor marketing opportunities, they can be your go-to marketing asset.
They Are Easy to Use and Maintain
Setting up a magnetic sign is as easy as you’d think. You clean the surface, dry it, and the sign will do the rest. You don’t have to deep clean the surface, press out air bubbles, or need any assistance when applying them. Removing magnetic signs and reapplying or rearranging them is as easy as putting them up the first time!
Maintaining magnetic signs is a simple task as well. They are thicker and sturdier than other marketing items, as they are essentially a combination of two materials. Moreover, they are treated to be fade-resistant, weather-proof, and protected from abrasions. Such intrinsic properties cut down the maintenance that one needs to put into magnetic signs.
They Attract an Impressive ROI
Magnetic signs last anywhere between three to five years on average, so you won’t have to replace them as often. Plus, it‘s already been established that they offer more value in terms of impact, usability/reusability, and durability. As such, it can be easily deduced that they offer remarkable ROI.
Furthermore, if you want to increase your ROI even more, you can reduce your capital investment while dealing in large volumes. By placing bulk orders, you can save more than buying only a few magnet signs. Cost-effectiveness is yet another point in favor of using magnetic signs to promote your brand.
Conclusion
If you are wanting to try a different method of advertising or in need of something more convenient, magnet signs are the perfect promotional tool at your disposal. Rather than needing to have your business’s vehicle sent off to be wrapped or go through the process of applying permanent decals on yourself, stick your custom magnetic sign on and call it a day!
If you wish to experiment with the placement of your promotional messages, magnetic signs act as your guide to more permanent advertisement tools. Moreso, place them within your store for the same purpose or leave them up as signs themselves. Whatever you use them for, magnet signs will be strong, versatile, and highly customizable.
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