‘Tis the season of holiday treats and traditions, making lifelong memories with loved ones, and lots of shopping. It is also a crucial period for small business owners. Organizing sales events, building a resilient supply chain network, developing marketing strategies are all important activities that need to be in place for the holidays. And because all of them require skilled professionals, it’s the perfect time to host a hiring event for your business.
Hosting a hiring event can seem like a fairly daunting task, especially if you are new to hiring. However, they can prove to be immensely beneficial to your business. If done right, you will build a team capable of taking on the holiday craze with ease!
Spread The Word With Signage
The way people consume content and receive information has evolved significantly over the past few decades. However, what has not changed is the impact that store signages carry. Now is the time to utilize this time-tested method of advertisement.
One of the most popular and cost-effective ways you can do this is by spreading the word via outdoor banners. Outdoor banners are available in multiple sizes and colors and can help you catch as much attention as possible. This is how you convert uninterested passersby into potential candidates for your event.
Another way to get the word out is through attractive flags. By hanging flags in prominent spaces, you can widen the pool of applicants. You can take it to the next level by customizing a table cloth with information about the hiring event!
Offer Sign-On Bonuses
Sign-on bonuses are a powerful way to recruit and maintain the best talent for your company. These are one-time payments given to the employee when starting a new job. Sign-on bonuses are popular and effective because they come with a host of benefits to businesses as well as employees.
To decide on the right bonus amount, you need to study the industry standards closely. The goal is to hire the best talent, so you need to know what is happening around you and which rates will draw in potential employees the quickest.
Share Your Company Values
A term that has gained momentum in the modern corporate vocabulary is ‘culture fit.’ Culture fit is when a person’s values align with the company’s missions and morals, allowing both the employee and the company to grow together. Promoting your company’s values helps people who are interested in applying to understand if they would be a good fit for your organization. This provides clarity while ensuring that the right folks apply.
Employees who share values with the company they work for experience a sense of camaraderie, which leads to more success. To share your company values, you first need to clearly define your company and what it stands for. If you have not thought about this, contemplate what deeply matters to you and how you envision your organization benefitting society.
Once you have clearly defined your company values, it is time to put them out there for the world to know. You can make use of social media pages, banners, flags, flyers, and so on. The idea is to reach as many folks as possible, so they know what your business stands for.
Give Candidates More Ways to Connect
The internet has made it easy for employers to connect with candidates. However, having too many platform choices can often lead to decision paralysis. To avoid this, make a list of all the ways you can connect with candidates online and in person.
Social media sites can be a great way to reach out to candidates, so ensure that you keep your profile updated at all times. It is worth investing in a strong team to manage your social media presence.
Besides social media, you can make use of job portals to post about your hiring event. Research the best job portals with the widest reach and share all the relevant details about the hiring event.
Create Your Recruiting Space
Carving a niche for yourself as a competent employer is not easy, but it is certainly worth the effort. The best way to do this is to create your own custom recruiting space. An impressive recruiting space must be updated with all the details that a candidate needs to know about the company, its people, and what the offer entails.
An online recruiting space, such as a website, would begin with a brief about the company and your work. As mentioned earlier, display your company values prominently on your page. Further, share details about the hiring event and the available positions and preferred qualifications/skills.
If you plan on setting up your recruiting space at a job fair, make sure that you arrive at the venue well in time. Make use of banners, signs, flags, and other means to display your brand prominently. It is best to speak with as many candidates as possible. Inform qualified candidates on the next steps once you are ready.
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